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Our ServicesCX & Digital Products

Digital Products and Customer Experiences that Engage, Convert, and Scale.

Whether app, platform, or self-service portal – users today expect consistent, fast, and personalized digital experiences. Brands that deliver this earn trust, repeat usage, and revenue.

With our CX & Digital Products approach, we create digital solutions that solve real user problems while driving business value. From in-depth UX research to prototype MVPs and scalable omnichannel experiences, we combine design, technology, data, and conversion strategy.

We orchestrate customer journeys across web, mobile, email, POS, and support channels. Personalization, data integration, and iterative optimization ensure that your digital product not only looks great – it performs, learns, and grows with your goals.

Together, we quickly turn ideas into validated prototypes, measure user behavior, optimize conversion funnels, and scale successful features into brand-defining digital products.

CX & Digital Product Services at a Glance

UX/UI Design

User-centered interfaces that are intuitive, brand-consistent, and accessible – from wireframes to high-fidelity design systems.

Start UX/UI

Prototyping & MVP Development

Clickable prototypes or fully functional MVPs in weeks instead of months – ideal for market validation & stakeholder buy-in.

Plan MVP

Omnichannel Customer Journeys

Consistent experiences across web, app, email, POS & support – journey mapping, touchpoint integration, and KPI tracking.

Optimize Journeys
UX and product team developing a digital user experience

Personalization & Data-Driven Experience

Segmentation, recommendations, dynamic content & trigger campaigns based on real-time user data and behavior.

Activate Personalization

Mobile & Web Digital Products

Scalable product platforms for B2B & B2C – modular, API-ready, and built with reusable component libraries.

Scale Product

Conversion Optimization & A/B Testing

Hypothesis-driven improvement of funnels, forms & CTAs – data-based experiments measurably increase conversion rates.

Increase Conversion

Are you planning a new digital product or want to improve existing user experiences? In a free initial consultation, we show you concrete levers.

Free Consultation

Develop, Test, Scale Digital Products – with a Focus on Customer Experience & Business Impact

Success in digital channels comes where user needs meet business goals. That’s why every CX or product project starts with research: interviews, usage analysis, heuristic reviews, and data diagnostics show where pain points exist – and where opportunities for conversion, retention, or upselling arise.
Instead of monolithic large-scale projects, we rely on iterative product development. Together with your team, we prioritize features by user value and business impact. Early prototypes or MVPs shorten feedback cycles, reduce risk, and accelerate go-to-market.
Customer journeys are rarely linear. We help connect touchpoints across channels – website, mobile app, email, service desk, POS, social. Event-driven data flows enable personalized communication exactly when it’s relevant – from onboarding to reactivation of inactive users.
Personalization is more than a name in an email. We build data pipelines and integrations with CDPs, CRMs, or analytics platforms to leverage behavior, segment membership, and lifecycle stages in real time. Dynamic interfaces, product recommendations, and context-sensitive CTAs increase engagement and conversion.
Conversion optimization (CRO) is a continuous process. We instrument your funnels, define measurement points, formulate test hypotheses, and conduct A/B and multivariate tests. This systematically and measurably improves form completion rates, registrations, purchases, or feature adoption.
Scaling requires architecture. Our digital product platforms leverage modular UI libraries, API-first backends, cloud-native services, and CI/CD deployment pipelines. This enables fast iterations, international rollouts, and consistent brand experiences across multiple products.

Didn’t find what you’re looking for?

If you didn’t find a suitable service, just call us at
+49 (0) 221 77269960 or fill out the form.

Leave your contact details – we will get back to you promptly.

Start Project

From Idea to Digital Product – We Support You End-to-End

Do you have a product idea, want to modernize an existing portal, or finally make your customer journey measurable? In a non-binding conversation, we clarify goals, user groups, technology stack, and next steps.

Together, we lay the foundation for a product that delights customers and drives revenue.

Discuss Project Now
Design and product team in a UX workshop
Our Partners

Stronger Together – Thanks to Leading Partners

Microsoft

Microsoft

Microsoft Azure

Microsoft Azure

Amazon AWS

Amazon AWS

Google Cloud

Google Cloud

Thales Group

Thales Group

Arrow ES

Arrow ES

Vodafone

Vodafone

IBM

IBM

Veeam

Veeam

Atlassian

Atlassian

Jetbrains

Jetbrains

NinjaOne

NinjaOne
Kickstart now

Together to success – your partner for innovative solutions

Your success is our top priority. Contact us and discover tailor-made solutions that truly move you forward.

Contact us without obligation
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CX & Digital Products | OTOKO Media GmbH